A reboot of an old concept

About 30 years ago, I designed this mark for a friend of the agency owner, for a line of hand-dyed fabric. It had its day in the sun, and then we forgot about it. Until recently as I was going through some old files, I rediscovered it. The original version was drawn completely by hand, so I rendered it anew, as a digital iteration and mocked it up in some modern applications. It’s nice to see that it very easily stands the test of time.